Summary
The Webinars module powers your marketing webinars β creating webinar events, collecting registrations through public pages, managing attendees, and offering replays. This guide covers setting up a webinar, publishing its registration page, and tracking who signs up and attends.
Who This Guide Is For
- Marketing and admin staff running webinars
- SDP admins promoting programmes through online events
- Anyone managing registrations, attendees, and replays
Prerequisites
Before you begin, ensure you have:
- An admin account with webinars access
- The webinar topic, date, time, and presenter details
- Copy and imagery for the public registration page
- A plan for where youβll promote the registration link
Step 1: Open the Webinars Admin
Navigate to Admin β Webinars.
The admin list shows your webinars with their status and registration numbers. Use it to create, edit, and monitor events.
Tip: Set the date, time, and time zone carefully β these appear on the public registration page and in reminders to registrants.
Step 2: Create a Webinar
From the admin list, click New Webinar and enter:
- Title and description
- Date, time, and duration
- Presenter details
- Registration settings
Save to create the webinar in draft.
Step 3: Edit and Finalise
Navigate to Admin β Webinars β Edit.
Refine the webinar details, landing-page copy, and settings. Review everything before you publish, since the public page reflects what you enter here.
Step 4: Publish the Registration Page
Once published, your webinar gets a public page at its slug where visitors can register. Share this link in campaigns, emails, and on your site. Registrants receive a thank-you confirmation after signing up.
Step 5: Manage Attendees
Navigate to Admin β Webinars β Attendees.
Track who registered and attended across your webinars. Use this to follow up with registrants and measure turnout.
Step 6: Offer Replays
After the live event, the watch page lets registrants view the replay. Promote the replay link to people who registered but couldnβt attend live.
Common Mistakes to Avoid
- Wrong time zone: Double-check the displayed time matches your audience.
- Publishing too early: Finalise copy and details before publishing the public page.
- Ignoring no-shows: Use the attendee list to send replay links to registrants who missed it.
- No promotion plan: A registration page only works if you actively share the link.
Verification Checklist
Before relying on the module, verify:
- A webinar can be created and saved
- Details and copy are finalised before publishing
- The public registration page loads at its slug
- A test registration appears in attendees
- The replay/watch page is available after the event
Next Steps
- Communications & Broadcasts β Promote registration links
- CRM β Convert registrants into leads
- Live Sessions β Run interactive virtual classrooms